Yannakis Jones Yannakis Jones advertising copywriter, director,

2021,  Downing Street ramped up its communications to advise the public of best practices during the pandemic. This fast moving campaign, ( health advice and artwork changing almost hourly) was filmed, shot and animated over a few summer months.

Language and messaging was designed for an average reading age of 12.
and ran across campaign of TV, digital, social, OOH.